Google Looking Closer at Television
Jun 15th, 2007 by Brittany
One week after filing for a mass media patent (as discussed on Webmasterworld) indicating that Google is researching how to bridge search technology with interactive television, the search engine is doing a little shameless self-marketing for its own YouTube channel.
Elliot Schrage and Karen Wicker of Google’s department of Global Communications and Public Affairs posted on the official Google blog this afternoon:
”In short, we’re relying as always on the power of the Internet — in this case, the incredibly easy-to-use publishing platform known as the blog — to help interested folks understand how we work, and what we do. As new resources and media tools come into being, we want to make use of those too.“
This, of course, was used to segue into an advertisement for the Google channel on YouTube. Google often uses its blog as a tool to promote its products and services, so that doesn’t come as a surprise. The point of interest here is that, for the past week, Webmasterworld members have been wondering what to expect from Google’s new mass media patent filing.
Now, as Google delves deeper into the video and television world, it is throwing its own YouTube channel back into the public eye.
Coincidence? I think not.